The team



In 1992, he completed his high school studies in the sciences at Turin’s Valsalice Salesian Institute. In December 1998, he achieved a bachelor’s degree in Telecommunications Engineering at Turin Polytechnic.

In 1999, he joined Hewlett-Packard Italiana where he spent 12 years in various customer-focused roles. In 2011, he left the company and the computer world behind him so that he could devote himself completely to the world of sled dogs.

In 1995, following his passion for Siberian Huskies, Luca took his first steps towards discovering this magical world. In 1997, he met Dodo Perri who became his mentor. In 2007, after years of training in various sled dog facilities, he returned to Sestriere where he founded the Centro Sleddog Sestriere. His friend Luca Ostini also became involved in the first year. From 2008 to 2012, together with Luca, great professionalism could be found at the Centro Sleddog Sestriere: the same great professionalism that Massimo Aymo would bring to the team on his return in 2017.

In 2017, ten years after Sestriere, the Centro Sleddog Cervinia was also established, Luca’s second creation, and the start of a major turning point for the future.

Today, thanks to his single mindedness and determination, his knowledge of the sled dog world and his continuous search for improvement, Luca guides the reins of the Centres in Sestriere and Cervinia with tremendous passion.


Booking & social manager

She obtained a linguistic business school diploma in 2014 at the Istituto Maria Immacolata in Pinerolo (TO), and her first professional adventure began that same summer at the Club Med village in Pragelato (TO), where she was responsible for booking and managing excursions for guests staying at the village.

Luca was immediately struck by the speed with which she carried out her tasks, her precision, the ability to manage heavy workloads and her strong linguistic skills, in particular her command of French and English.

In the autumn of 2015, Luca invited her to join the team, putting her in charge of customer phone contact. Given the excellent results achieved, the following winter she was asked to take over customer e-mail contact and to manage the social networks.

Thanks to Giorgia’s professional and attentive approach to customer management, we can now answer the phone in three different languages, and guarantee a same day response to customer emails. At the same time, the number of fans on our Facebook and Instagram pages has grown up to 5.000 and more.

Since winter 2017, Giorgia has been working alongside Nucleo Web, an important partner when it comes to creating and updating our site, our booking system and our social platforms.


Cervinia's manager

My name is Sami and I’m a musher by trade (the driver of a dogsled, for those who did not know ...). My adventure started by pure chance, at Sestriere Sleddog Centre, where I had gone to try my hand at sled dogging, as a customer. Right from that moment, I realised I had to be part of this magical world. Since then, seven years have gone by and, thanks to Luca Chiarelli and everything he’s taught me, I’ve been able to enjoy the privilege of working together with such magnificent companions, the Huskies, the real star attraction of this sport!

Come and find me at our Sleddog Centre in Cervinia, I’ll be waiting for you there, ready to share my passion and to introduce you to my furry friends!


Musher Instructor

Ciao, mi chiamo Anthea, sono nata nel 1996 in provincia di Piacenza, mi sono poi nel 2008 trasferita a Oulx per la passione della neve, delle montagne e degli animali che ho fin da piccola.

Sono diventata Educatrice Cinofila CSEN di Terzo Livello nel Marzo 2018 facendo della mia passione per i cani un lavoro e poi Istruttrice di Rally-Obedience nel Settembre 2019.

Nel frattempo studio all'Università di Pisa per conseguire la Laurea in "Tecniche di Allevamento Animale ed Educazione Cinofila".

Ho conosciuto Luca a Gennaio 2019 e mi ha proposto un tirocinio per imparare il lavoro del musher e sono entrata nello staff quel mese stesso. Ho da subito iniziato ad amare questo lavoro e questa razza fantastica e meravigliosa che sono gli Husky e sotto la guida di Luca ogni giorno si impara sempre qualcosa di nuovo.


Musher Instructor


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